Empowering Families. Strengthening Generations.

At American SPCC, we believe that when caregivers are empowered, entire generations thrive. Our mission is to strengthen families by providing accessible, research-backed support and education, especially before crisis strikes.

What We Do

We deliver evidence-based programs, tools, and training that support positive parenting and prevent childhood adversity. Our core offerings include:

Parenting Resource Center

Parenting Resource Center

A free, online hub of articles, guides, toolkits, and videos that transform research into real-life application

Trusted Parenting Network

Trusted Parenting Network

A network of certified parent coaches and ambassadors who extend our reach

Parent Coaching

Parent Coaching

One-on-one or group coaching using peaceful discipline practices

Toolkits & Guides

Toolkits & Guides

Focused mini-resources for stress, behavior, communication, and childhood development

Workshops & Training

Workshops & Training

Live or virtual sessions for parents, educators, and community groups

(Each program is designed to be flexible, nonjudgmental, and scalable, accessible whether caregivers are in crisis or simply looking to grow.)

Our Impact & Reach

We now impact over 1 million individuals globally each year through our digital and live programs

Our resources are accessed daily by thousands of caregivers in the U.S. and around the world

We collaborate with community organizations, educational and medical professionals, nonprofits, trusted parenting experts, advocates and empowered caregivers who share our vision of building a safer, more supportive world for children.

Principles & Approach

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Preventive, not reactive

We focus on supporting caregivers before harm occurs

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Strength-based & nonjudgmental

Every family has strengths we can build on

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Evidence-informed

Programs anchored in child development, trauma research, and positive discipline

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Accessible & scalable

 Free, low-cost, and digitally enabled

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Collaborative

We work in partnership with local organizations, leaders, and families

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Our Team

Meet the passionate leaders and experts guiding American SPCC’s vision.

Sarah R. Moore

President

Genevieve Rivera

Executive Director

Tiffany Galvan

Vice-President

Dr. Sasha Reiisi

Secretary

Elyse Jones

Board Member

KJ Althoff

Board Member

Dr. Ann-Louise Lockhart

Board Member

Destini Davis

Board Member

Paul Banas

Board Member

Dr. Lawrence Cohen

Board Member

Meet The Board

From seasoned advocates to parenting experts, our board members bring diverse perspectives and unwavering commitment to shaping a brighter future for families. Learn more about the individuals who champion preventive parenting, influence our programs, and help us positively impact to over 1,000,000 families each year.

 

Emeritus

Dr. Ann Mertens

Board Member

Advisory Council

Matt Larson

Whitney Barry

Mahal Alvarez-Bakus

Dr. Cliff Lewis

Varsha Sharma

Partners & Sponsors

We’re deeply grateful to our incredible partners and sponsors for their dedication to improving the lives of children everywhere. Together, we’re giving every child a voice, strengthening families, and building a brighter future for generations to come.

Join Us

Whether you’re a caregiver, educator, funder, or advocate,
there’s a role you can play in strengthening families:

Partner with us to bring these resources to your community

Donate or volunteer – every contribution helps us reach more families